How a Forbes Feature Elevated Pulse Charter Connect’s Visibility and Inbound Opportunities

Pulse Charter Connect

Pulse Charter Connect is optimizing organ transplant logistics by streamlining scheduling and communications between transplant centers and transportation fleets. Often called the “Expedia for Organ Transplants,” it ensures that lifesaving organs are delivered efficiently and reliably.

  • / 01

    Challenge

    Organ transplant logistics is one of the most complex, high-stakes sectors in healthcare – a space where delays or missteps can cost lives. The work demands deep expertise in aviation, healthcare, and supply chain management, yet the industry itself is niche and largely invisible to the public.

    That complexity made it hard for outsiders – potential partners, investors, or even media – to understand the scope of the problem and the sophistication of Pulse’s solution. To enter its next phase of growth, Pulse needed a credible, widely read piece that would:

    • Clearly explain the mission and technical depth of the platform.
    • Profile the founder to build trust and humanize the story.
    • Strengthen industry recognition and credibility.
    • Create a lasting digital footprint to amplify sales and partnership outreach.

  • / 02

    Solution

    Rather than pursuing scattered media hits, we zeroed in on the right journalist to tell Pulse’s full story. The goal: a piece that captured both the complexity of the problem and the caliber of the solution, while positioning founder Laura Epstein as a trusted voice in the field.

    The result was a Forbes profile that detailed the stakes of organ transplant logistics, showcased Pulse’s innovative approach, and highlighted Laura’s unique blend of technical expertise and mission-driven leadership.

    Today, when someone searches for Pulse, they find a high-quality, authoritative feature that validates the company’s legitimacy and strengthens its standing in the industry.

  • Outcomes

    1. Industry Credibility: Positioned Pulse as a serious, trusted player, accelerating conversations with partners and prospects.

    2. Digital Footprint: Secured a top search result that serves as an ongoing trust signal.

    3. Sales Amplification: Equipped the team with a powerful credibility tool to boost outreach effectiveness.

  • Testimonial

    "In our world, trust is everything - you can’t buy it, you have to earn it. This piece put our story in front of the right people, in the right way, and it’s changed the way the industry sees us. Now, when someone looks us up, they see not just what we do, but why it matters, and that’s opened doors we’ve been knocking on for years."

    Laura Epstein

    CEO, Pulse Charter Connect

See more cases